what is it about mini trees that make me love them so?

Nontradition advertising is really creating some hot shit. These badass dioramas by Jethro Hayes were commissioned by Pointer Footwear for their advertising campaign. Pointer Shoes is of course a British shoe company, because an American company would never spend money on something this cool. Click on the image below to admire the detail.

CORRECTION: The top shoe was commissioned for Vans Shoes, and American shoe company. I'm still not taking back what I said. Can't make me.
via neatorama